$239K in expenses

The Organization, through education and advocacy, promotes the safety of school children, parents, educators, and all motorists in school zones. Educational activities include an informative website, social media activities, public events, informational mailings, and issue-focused advertising. Advocacy activities include grassroots and direct lobbying activities. The Organization utilizes public relations, digital advertising and social media activity, polling, and grassroots mobilization in furtherance of its mission.